The Better Group focuses on one thing: helping you get better. This non-profit concept provides community-centric resources and drives self-help initiatives. The Better Group aims to assist communities, groups, and individuals in bettering themselves in various ways. To match The Better Group’s ambition Wendigo Jones created a layered brand system that exudes positivity and encouragement. It’s also designed to be extremely approachable and comforting, evoking neighborly vibes to reinforce the shared sense of community that the organization wishes to instill. We give this branding a big thumbs up!
Services: Branding, Positioning